Black Friday sales increased year-over-year in both in-store and online retail, with online sales rising 8.5% and in-store sales rising 1%.

Sensormatic Solutions reported a 4.6% increase in Black Friday visitation from 2022, marking a turnaround after a 2.4% foot traffic decline this year.

Adobe Analytics projected a record $9.8 billion in Black Friday sales, up 7.5% from 2022, driven by rising demand for goods like TVs, smart watches, and audio equipment.

Mobile shopping accounted for $5.3 billion in sales, with smartphone sales surpassing desktop sales this holiday season.

Shopify reported record global revenues of $4 billion, up 22% from last year.